GAF QuickMeasure vs Roofr (2026)
Both are cheap, both are fast, and both target the retail residential roofer, but they sell different things. GAF QuickMeasure sells the fastest single-family report in the field. Roofr sells the workflow that turns a report into a signed job. Whether you need a number or a pipeline decides it.
| Factor | GAF QuickMeasure | Roofr |
|---|---|---|
| RMG Score | 9.3 · Gold, speed champion | 9.6 · Gold, retail sales workflow |
| Price | $18-20 per parcel; no subscription | $19 free plan / $13 paid plans |
| Turnaround | Under 1 hour single-family (guaranteed) | 2-hour guarantee (paid) / 24 hours (free) |
| Workflow | Report + bill of materials + 3D | Report + proposals + e-sign + free CRM |
| Subscription | None | Optional plans (CRM free tier) |
| Best-fit buyer | GAF-aligned, fastest bids | Retail shops wanting a full pipeline |
Where GAF QuickMeasure leads
Raw speed and no commitment. A sub-hour single-family guarantee at $18-20 with no subscription is the fastest cheap number in the field, and it ships a bill of materials and a 3D rendering with the report. If all you need is the measurement, fast, it's hard to beat.
Where Roofr leads
Everything after the measurement. Roofr's proposal engine, e-signature, and free CRM turn the report into a same-visit close, and for a shop trying to grow its retail pipeline that's worth far more than shaving minutes off turnaround. The measurement is just the on-ramp.
Both full reviews: GAF QuickMeasure · Roofr.
Frequently Asked Questions
Which is faster?
Which is cheaper?
Do either work for insurance claims?
Which should a growing retail shop pick?
Sources & verification
- GAF QuickMeasure $18-20 per parcel, sub-hour single-family guarantee, no subscription, report + BOM + 3D — GAF QuickMeasure product pages (as of August 2026)
- Roofr $13-19 reports by plan, 2-hour guarantee, free CRM, proposals — Roofr pricing page (as of August 2026)